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‘Privacy Policy’, seen it on number of website at the bottom of homepage. Most of us do not bother about ‘Privacy Policy’ declaration and consider it un-important.

Time has come to consider it ‘important’, atleast if you are Google Adsense user. Google Adsense has reviewed Adsense terms and made ‘Privacy Policy’ must for all blogs and website participating in Adsense program.

As point by ReviewSaurus, your Adsense account can be banned for missing privacy policy page. Well, why wait? Add a privacy policy page to your blog or website immediately. It hardly takes 5 minutes to create one. As per Adsense Blog communication:

“…We’ve also added some specific requirements that make it necessary for publishers to post and abide by a transparent privacy policy that users see.

According to this policy, publishers must notify their users of the use of cookies and/or web beacons to collect data in the ad serving process.

This change relates to advertisers’ use of innovative products and features like Gadget Ads and other offerings in the future.”

How to create Privacy Policy page? You can use online privacy policy generator or can use Techno Life Privacy Page (make sure you change website name and contact info)!

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Posted by Davinder on Wednesday, February 27th, 2008

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